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Hi Sharon,
As we welcome 2025, I want to take a moment to acknowledge the recent wildfires here in Southern California. What to even say??! My heart goes out to everyone affected, and I’m holding space for hope and recovery in the months ahead. Also figuring out where to donate for help. Friends, clients and suppliers are all in my thoughts. A bit hard to focus on strictly business, but we need to carry on.
This new business year is an opportunity to focus on growth and fresh ideas. I’m excited to help you achieve your packaging goals, whether that means creating something new or perfecting what you already have. Let’s make this year one of progress and possibility.
PROJECT HIGHLIGHTS: Beauty Product Launch Mailers
Face Reality Skincare wanted e-commerce shippers that deliver more than just products—they wanted an unboxing experience that looks good and informs. Together, we designed packaging that’s sturdy, sustainable, and simple.
 From concept to completion, the details were aligned with their brand: clean, trustworthy, and results-driven. It’s proof that even the humble shipper box can make a great impression when done right.
For this one, Packaging Chic created the structure, managed the production, then provided the fulfillment and mailing services for the win.
RESOURCE: Fractions & Decimals Made Easy
I finally made myself a chart that shows the conversion of fractions to decimals. When I work with my partner suppliers, some estimate request forms require fractions and some decimals! It's happened with a clients who haven't used a ruler in years and isn't sure what they're actually seeing with the little lines on the ruler.
My cheat sheet is right by my desktop for fast reference! Download my Fractions & Decimals Cheat Sheet and avoid mis-
measuring! Grab it here!
TOOLS I USE: Monday.com
When it comes to managing projects and staying on top of tasks, Monday.com is the latest that I use for production management. It’s a relatively intuitive platform that makes juggling timelines, approvals, and vendor communications stay organized. Of course, I have to enter the right info as well!
Have you tried Monday. com? Is there something else that you use? Lemme know!
PACKAGING TIPS: Success Wishlist for 2025
As you gear up for the year ahead, here are three ways to set your packaging projects up for success:
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Set Realistic Timelines: Great packaging takes time. Build in extra days for approvals and production to avoid last-minute stress.
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Prioritize Sustainability: More consumers are looking for eco-friendly packaging. Choose materials that align with your brand’s values and reduce waste.
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Invest in Quality: Your packaging is often the first interaction customers have with your brand—make it count with premium materials and finishes.
Let’s work together to create packaging that’s as exceptional as your products.
LOOKING AHEAD: 2025 is full of exciting opportunities to elevate your packaging and grow your brand. Here’s what I’m excited right now:
Winter Fancy Food Show
Attending the Fancy Food Show this month? I'll be there. It's January 19-21 in Las Vegas, so it starts this weekend!
If you wish you were going and aren't, I'm offering a free Insights Report after the Show if you sign up by Saturday, January 18! Here's all of that info: Fancy Food Show Insights Report.
Packaging Made Simple Workshops
I’m launching Packaging Made Simple Workshops this year to help brands get clear on their packaging goals and processes. These sessions will cover everything from planning to production, with plenty of practical tips to make your projects smoother. They are live 😱 and are based on my book. More details to follow!
More industry tradeshows like Luxe Pack LA and the the giant Expo West are coming up in February and March. More about those later!
Cheers,
PS: I'm new to doing a newsletter! Please give me some feedback - was this TMI? Too chatty? Any feedback is appreciated. You can reply directly and I'll get the message.
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